Social Media Admin - Automotive Dealership
Our automotive dealership is looking for a dynamic and organized Social Media Admin to enhance our online presence and engage with our community. The ideal candidate will be responsible for curating and managing content that reflects our brand, showcases our vehicles, and promotes our services.
Job Responsibilities
Manage social media platforms (Facebook, Instagram, LinkedIn, etc.) to promote dealership offerings
Create, schedule, and post content highlighting vehicle inventory, promotions, customer testimonials, and dealership events
Respond to customer inquiries and messages on social media, providing excellent customer service
Monitor social media comments and reviews, engaging with the audience and addressing any concerns
Collaborate with the sales and marketing teams to align social media strategies with dealership goals
Track social media analytics and prepare performance reports, adjusting strategies based on insights
Stay up to date on automotive trends, social media tools, and platform updates
Assist with content creation, including photography, video production, and graphic design for posts
Requirements
Experience managing social media platforms for businesses, ideally within the automotive industry
Strong writing, editing, and communication skills, with the ability to craft compelling posts and responses
Familiarity with social media scheduling tools and analytics platforms (e.g., Hootsuite, Meta Business Suite)
Ability to work collaboratively with sales and marketing teams, and adapt to changing priorities
Understanding of automotive industry trends and customer engagement best practices
Creative thinking and attention to detail, with the ability to handle multiple tasks in a fast-paced environment
Education and/or Experience
Bachelor’s Degree in Marketing, Communications, or a related field preferred
1-2 years of experience in social media management, ideally within a dealership or automotive-related environment
Basic photography or graphic design skills (experience with tools like Canva or Adobe Spark is a plus)